Affection for Masters' Retro Concession Rates: Insight into Their Origination
Affordable Feasts at the Masters Tournament
Nothing unites Southerners quite like the charm of an inexpensive lunch, and the Masters Tournament seems well aware of this secret. The legendary golf event, held annually at Augusta National since 1934, offers an exclusive experience for spectators, but at the concession stand, you won't be breaking your bank.
Tickets to the exclusive Masters can set you back a pretty penny, with lottery winners paying around $100-$150 for practice rounds or tournament days. Secondary market buyers can expect to shell out thousands for a pass. However, once inside, the food prices resemble the tournament's humble beginnings, with even alcoholic beverages only costing $6.
The Masters' Modest Menu
The course's menu initially stemmed from necessity, but like many things cherished by the Masters, tradition endured. Today, savoring the legendary fare remains a key part of the Masters experience.
The legendary pimiento cheese sandwich, priced at a mere $1.50, has garnered legendary status, joined by the $1.50 egg salad sandwich. For those craving something more substantial, a chicken sandwich, barbecue sandwich, chicken salad sandwich, ham and rye sandwich, or club sandwich can be had for $3. Those with a sweet tooth can indulge in peach ice cream sandwiches, pecan caramel corn, or white chocolate pecan cookies, all available for under $4.
Famed golfers are known to appreciate these simple, affordable sandwiches. 2020 Green Jacket recipient Dustin Johnson, when asked about his favorite aspect of the Masters, replied emphatically, "the sandwiches," and when pressed for a favorite, he couldn't choose.
Thrift and Tradition
Former Augusta National Chairman Bill Payne aptly summed up the Masters' philosophy: "We want the experience to not only be the best but to be affordable. And we take certain things very, very seriously. Like the cost of a pimento cheese sandwich is just as important as how high the second cut (of grass) is going to be."
For those unable to attend the event, Augusta National offers official "Taste of the Masters Hosting Kits," allowing fans to recreate the magic of the Masters concession offerings at home.
[1] Source: Masters.com[2] Source: Golf.com[3] Source: Augusta.com[4] Source: CNN.com[5] Source: FoodNetwork.com
- The affordable food offerings at the Masters Tournament, such as the pimiento cheese sandwich, are a key part of the event's experience, drawing spectators and even golfers alike.
- Bill Payne, former Chairman of Augusta National, underscores the Masters' philosophy of providing an excellent and affordable experience, stressing that even the cost of a pimento cheese sandwich is carefully considered.
- In addition to the iconic pimiento cheese sandwich, the Masters menu offers a variety of affordable snacks like peach ice cream sandwiches, pecan caramel corn, and white chocolate pecan cookies, all priced under $4.
- For those unable to attend the Masters Tournament, Augusta National provides official "Taste of the Masters Hosting Kits," enabling fans to recreate the thrill of the Masters' concession offerings at home.
