Collaborative Interior Design Exhibition featuring Flop2hit
In the realm of interior design, the name Payal Kapoor is synonymous with innovation and creativity. Kapoor, an internationally renowned interior designer, recently graced an event organised by Flop2Hit, in association with an unspecified institution, aimed at providing actionable knowledge to aspiring interior designers.
At the event, Kapoor, who launched her own design firm 'Visions' in 1991, shared her wealth of experience and offered insights into the latest technology and trends in the industry. She emphasised the importance of using multi-functional items and keeping up with technological advancements in interior design.
Joining Kapoor was Rana Roy, a Business and Development Specialist for Jaguar Group, and Girdharee Saran, the Marketing Head at MyAdvo. Roy encouraged creating unique, exclusive, and theme-based products to stand out, while Saran spoke about targeting a specific audience for business success.
Girdharee Saran, who founded Axis Web Art private limited, highlighted the organisation's focus on E-commerce, digital marketing, and IT infrastructure services. Axis Web Art private limited provides expertise in these areas, a fact that was not previously mentioned.
The speakers also covered technical aspects of setting up a business, branding, marketing techniques, and acquiring new clients. They offered essential advice, tools, and resources for launching, growing, and managing a thriving interior design business.
Girdharee Saran, with experience working in diverse cross-functional teams and managing limited resources, and Rana Roy, who has authored articles on sales, advertising, and communication, brought a wealth of knowledge and expertise to the event.
Payal Kapoor concluded the event with an inspirational note, "Nothing comes easy, you just have to be passionate." Her feature in the latest volume of Barons' Greatest Interior Designers of the world serves as a testament to her dedication and passion for her craft.
This event offered a valuable learning opportunity for aspiring interior designers, providing them with actionable knowledge and insights from industry experts. It was a testament to Flop2Hit's commitment to fostering growth and development in the interior design industry.
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